Simplifire Electric Fireplace SF-FORMAT36 – Modern Wall-Mounted Design | Pure Flame Co
Description
Simplifire SF-FORMAT36 — Electric Fireplace
The Simplifire Format 36-Inch Wall-Mounted Electric Fireplace is designed to bring a modern touch with its floating mantel. It efficiently heats spaces up to 400 sq ft using 5,000 BTUs.
- Enhances ambiance with multicolor accent lighting.
- Customizable flame and ember settings for tailored experiences.
- Easy wall-mounted installation with no venting required.
- Backed by a 1-year warranty for peace of mind.
Quick Facts
- Power: 1500W (modes: ); approx. 5,000 BTU
- Supplemental Heat: up to ~400 sq ft
- Electrical: 120V, 12.5 Amps
- Manual: Download (PDF)
- Support: View
Technical Specifications
| Brand | Simplifire |
|---|---|
| Model | SF-FORMAT36 |
| SKU / MPN / GTIN | SF-FORMAT36 / SF-FORMAT36 / |
Performance
| Power | 1500 W (modes: Heat & Flame) |
|---|---|
| Approx. BTU | 5,000 BTU |
| Supplemental Heat | Up to ~400 sq ft |
Installation
| Electrical | 120V, 12.5 Amps |
|---|---|
| Venting | Front-vented: Yes |
| Install Modes | Wall-mounted, Plug-in or Hardwired |
Size & Weight
| Viewing Window | 36.06 in × 12.63 in × 3.69 in |
|---|---|
| Overall Dimensions (W×H×D) | 43.31 in × 23.31 in × 9.88 in |
| Weight | — |
Documents & Support: Owner's Manual (PDF)
FAQs
What are the installation options?
See the manual or installation guide for complete options. Common installations include wall-mount, recessed, or built-in depending on the model.
Is professional installation recommended?
Yes. Professional installation is recommended for hard-wiring, gas connections, or code-sensitive installations. Improper installation may void warranty.
What's covered under warranty?
1-Year Warranty
Can I plug it into a standard outlet?
Requires a dedicated 120V/15A circuit. See the manual (PDF) for complete electrical specifications.
How much does it cost to run?
Calculate using: cost/hr = (1500 ÷ 1,000) × your local $/kWh rate. Example: 1500W at $0.12/kWh ≈ $0.18 per hour. Check your electricity bill for your local rate.
How large a space will it heat?
Provides supplemental heat for up to ~400 sq ft. Actual performance varies with insulation, room shape, climate, and ambient temperature.
Where can I find the manual?
Manuals available as PDFs in the Documents & Support section
How do I contact support?
Visit the support page or check the manual for contact information. Pure Flame Co customer service is available to help with installation questions, warranty claims, and technical support.
Warranty
Simplifire SF-FORMAT36 — Includes a limited manufacturer warranty covering major components for typical residential use.
Coverage
| Component | Term | Notes |
|---|---|---|
| Firebox/Body | Limited Lifetime | Covers structural defects and manufacturing flaws |
| Electrical/Controls | 5 Years | Covers wiring, transformers, and control circuits |
| Glass | 1 Year | Covers cracks and seal failures; excludes scratches |
| Finish | 1 Year | Covers paint peeling or discoloration |
Exclusions & Conditions
- Warranty does not cover: improper installation, misuse, non-approved fuel, unauthorized alterations, or damage from accident or neglect.
- Valid only for the original purchaser with proof of purchase. Some manufacturers require product registration within 30 days of purchase.
- Labor costs, shipping, and transportation are not covered unless specifically stated in manufacturer documentation.
How to Make a Warranty Claim
- Keep your proof of purchase (receipt or order confirmation) and the product serial number and model details.
- Start your claim by contacting: Warranty PDF · Pure Flame Co Support
- Obtain manufacturer authorization before proceeding with any repair or replacement.
If official warranty terms cannot be verified in a PDF, please contact Pure Flame Co Support for confirmation.
Manuals & Installation
- Owner's Manual: Download (PDF)
- Manual: Download (PDF)
From the Manual
"Operates on 120V 15A circuit. Do not use extension cords."
"Keep at least 6 inches clearance from combustibles."
Pre-Install Checklist
- Verify frame opening matches manufacturer specifications
- Confirm dedicated 15A circuit with proper voltage (120V or 240V)
- Locate wall studs and identify secure mounting points
- Gather mounting hardware, drill, level, and fasteners
Compliance & Safety
Professional installation is strongly recommended, especially for gas connections, hard-wiring, or venting. Improper installation may void warranty and create safety hazards.
Installation must comply with all national and local building codes, electrical codes, and fire codes. Check with your local jurisdiction for specific requirements in your area.
Obtain all required permits before beginning installation. Failure to comply with local codes and permit requirements may result in fines or liability issues.