Cookie Policy

Effective Date: August 2025
Last Updated: August 2025

Introduction

Pure Flame Co ("we," "us," "our") uses cookies and similar tracking technologies to enhance and personalize your experience on pureflameco.com (the "Website"). This Cookie Policy explains what cookies are, how we use them, and your choices regarding their use.

By using our Website, you consent to our use of cookies in accordance with this policy. If you do not agree to our use of cookies, please adjust your browser settings or refrain from using our Website.

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website. They allow the website to recognize your device and remember information about your visit, such as:

• Your preferences and settings
• Items in your shopping cart
• Login information
• Pages you've visited

2. Types of Cookies We Use

We use the following categories of cookies on our Website:

Essential Cookies (Required)

These cookies are necessary for the Website to function properly and cannot be disabled.

Cookie Name	Purpose	Duration
_secure_session_id	Maintains user session	Session
cart	Stores shopping cart contents	2 weeks
cart_currency	Remembers selected currency	2 weeks
checkout_token	Enables secure checkout process	24 hours
shopify_pay_redirect	Enables express checkout	Session

Performance & Analytics Cookies

These cookies help us understand how visitors interact with our Website.

Cookie Name	Provider	Purpose	Duration
_ga	Google Analytics	Tracks unique visitors	2 years
_gid	Google Analytics	Tracks daily unique visitors	24 hours
_gat	Google Analytics	Limits request rate	1 minute
_shopify_y	Shopify	Tracks landing pages	1 year
_landing_page	Shopify	Tracks entry points	2 weeks

Marketing & Advertising Cookies

These cookies are used to deliver relevant advertisements and track marketing campaign effectiveness.

Cookie Name	Provider	Purpose	Duration
_fbp	Facebook	Tracks visits for ad targeting	3 months
_pin_unauth	Pinterest	Tracks visits from Pinterest	1 year
IDE	Google/DoubleClick	Serves targeted ads	1 year
NID	Google	Stores preferences for Google ads	6 months

Functional Cookies

These cookies remember your preferences and enhance your experience.

Cookie Name	Purpose	Duration
locale	Remembers language preference	1 year
customer_privacy	Stores cookie consent preferences	1 year
_shopify_email	Pre-fills email for returning customers	Session

3. Third-Party Cookies

Some features on our Website may set cookies from third-party services:

• Payment Processors: PayPal, Affirm, and other payment providers may set cookies during checkout
• Social Media: Facebook, Instagram, Pinterest, and YouTube may set cookies through embedded content
• Customer Support: Live chat and support tools may use cookies to maintain conversations
• Reviews: Product review platforms may use cookies to verify purchases

We do not control these third-party cookies. Please refer to the respective privacy policies of these services for more information.

4. How We Use Cookie Data

We use information collected through cookies to:

• Process your orders and maintain your shopping cart
• Remember your preferences and settings
• Analyze Website traffic and usage patterns
• Improve Website performance and user experience
• Personalize content and product recommendations
• Deliver targeted marketing messages
• Prevent fraudulent activity
• Comply with legal obligations

5. Your Cookie Choices

Browser Settings

You can control cookies through your browser settings:

• Chrome: Settings → Privacy and security → Cookies and other site data
• Firefox: Settings → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Manage Website Data
• Edge: Settings → Privacy, search, and services → Cookies and site permissions

Cookie Consent Banner

When you first visit our Website, you'll see a cookie consent banner that allows you to:

• Accept all cookies
• Reject non-essential cookies
• Customize your cookie preferences

Opt-Out Options

• Google Analytics: Install the Google Analytics Opt-out Browser Add-on
• Facebook: Adjust your Facebook Ad Preferences
• Google Ads: Visit Google Ad Settings
• General Opt-Out: Visit the Digital Advertising Alliance or Network Advertising Initiative

6. Do Not Track Signals

Some browsers offer a "Do Not Track" (DNT) signal. We currently do not respond to DNT signals, but we respect your choice to limit tracking through the cookie preferences described above.

7. Impact of Disabling Cookies

If you disable cookies, you may experience:

• Inability to add items to cart or complete purchases
• Loss of saved preferences and settings
• Requirement to re-enter information on each visit
• Limited functionality of certain Website features
• Less personalized shopping experience

8. Data Retention

Cookie data is retained for the duration specified in the tables above. Analytics and marketing data may be aggregated and retained for up to 26 months for business analysis purposes.

9. Children's Privacy

Our Website is not intended for children under 13. We do not knowingly collect cookie data from children under 13 years of age.

10. International Users

If you access our Website from outside the United States, please note that cookie data may be transferred to and processed in the United States, where data protection laws may differ from your jurisdiction.

11. Changes to This Policy

We may update this Cookie Policy to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised "Last Updated" date. Continued use of our Website after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions about this Cookie Policy or our use of cookies, please contact us:

Pure Flame Co
30 N Gould St Ste R
Sheridan, WY 82801
United States

Email: support@pureflameco.com
Phone: 1-833-922-6460
Hours: Monday-Friday, 9:00 AM - 5:00 PM EST

For privacy-related inquiries, please see our Privacy Policy or email us with "Privacy Inquiry" in the subject line.

Last updated: June 2025